A SPORTSWEAR brand has opened its first pop-up store at Cheshire Oaks.

Dare2b - part of the Regatta group - was formed in 1999 and made its name in high-performance ski wear but the brand now has a diverse range of stylish and well-engineered sports clothing.

Its new pop-up store, located at the shopping village in Ellesmere Port, brings Dare2b's signature styles, including 'premium skiwear, technical ski jackets, sweat-wicking cycling jerseys and squat-proof leggings'.

"We are delighted to bring Dare2b closer to our customers in Cheshire Oaks through the opening of our new pop-up store," said Joanne Black, Director at Regatta.

"This store is not just a retail space; it's an experience where customers can explore our latest innovations and find the perfect products for their adventures."

Dare 2b has planned special promotions, exclusive offers, and in-store events throughout the festive season to celebrate the grand opening.