A CHESHIRE car dealership group has been making tailored donations of Christmas gifts to aid charities across the UK.

Swansway Motor Group, who operate several Chester and Crewe-based retailers such as Chester Peugeot, Motor Match Chester, Crewe Audi and Jaguar Crewe, took a new approach to their Santa Patrol initiative for 2022. Working alongside their charity partners, each donation was specialised to meet each charity's specific needs.

Local causes: KidsBank Chester, The Wingate Centre (Nantwich) and The Wishing Well (Crewe) were amongst the organisations helped by Swansway's Santa Patrol. Swansway’s donations included toys gifted to The Wishing Well and Kidsbank Chester who distribute presents to the families they support with giant games donated to the Wingate Centre to help with their classes and residential stays.

A total of £12,000 worth of gifts were donated, ranging from toys and selection boxes to winter essentials such as hats, scarves and gloves.

Chester and District Standard: Mabyn Meredith, Head of Children and Families at the Wishing Well receiving Christmas donations from Swansway Motor Group representative Philipa Wynne.Mabyn Meredith, Head of Children and Families at the Wishing Well receiving Christmas donations from Swansway Motor Group representative Philipa Wynne. (Image: Swansway Motor Group)

Mabyn Meredith, Head of Children and Families at the Wishing Well commented: "I would like to say thank you to Swansway for your continued support with the children’s and families’ projects, your generosity and support has helped to make so many children happy and will continue to do so over the Christmas period.

"We appreciate you choosing us as one of your charity partners, everyone at Swansway is always very friendly and it’s a pleasure to have connections with such a supportive local business."

Swansway Motor Group Director David Smyth added: "It has been a difficult year for many people and we hope that our Santa Patrol donations bring a smile to the faces of those who are most in need. It’s important to us all at Swansway that we support our charity partners all year round, but to be able to round up 2022 by putting a gift under the tree for those who would usually go without is just as important, it’s a gift from our Swansway family to the families in need."