A NEW campaign is being launched to attract, retain and develop Chester's professionals.

Chester BID is teaming up with solicitors Cullimore Dutton through the ‘Professionals in Partnership’ network, in reaching out to professional services firms across the city to embrace a collaborative approach to learning and development within the business community, establishing Chester as the go-to city for professionals.

The scheme was announced at a Chester BID event held at Storyhouse, where Chester’s business leaders also heard from Mark Berrisford-Smith, head of economics at HSBC, on the potential effects to business of the Ukraine crisis.

The new scheme would see city firms hosting employees from other sectors, who would shadow a relevant team member to facilitate a well-rounded learning experience across the professional services.

Andy Wright, managing director at Cullimore Dutton, explained: "Although Chester has a fantastically vibrant business community, we face challenges attracting and retaining staff. In addition, the post-pandemic hybrid working model offers greater opportunities for Chester professionals to join firms in larger cities without necessarily needing to relocate.

"This collaborative approach and pooling of knowledge will give our employees the chance to experience different corporate cultures and network with other professionals. An estate agent could spend time with a residential conveyancing team, a land agent may shadow an architect, or an accountant could spend time with a financial adviser.

"If this collaborative approach was embraced across the city, I truly believe we could help Chester to become the city of choice for professionals."

Chester BID and Cullimore Dutton are asking business leaders across the city to join a dinner at Chez Jules to discuss how to turn this collaborative approach into a formalised city plan across professional services.

Nick Hodson, board member at Chester BID said: "We plan to gather key decision makers across a spectrum of the city businesses to help form our process and to see which services we can team together. Our aim is to offer a really useful experience to the team members that get involved in the ‘shadowing’ and cement Chester as an excellent place to work, as well as live and visit.

"Our advantage over larger cities, is the sense of community our businesses share. This new venture will further ensure that all Chester professionals feel supported to become the best businessperson they can be and give them a sense of belonging, community, and a feeling of value."

  • To register interest in the scheme, email Andrew.wright@cullimoredutton.co.uk