SHOPPERS in Chester city centre will likely have seen a pretty high-tech-looking film crew setting up on Northgate Street today (Thursday, April 18).

One of the crew members, looking official and sporting an earpiece, told our reporter they were filming a commercial for Iceland.

The Standard approached the supermarket chain - which has its HQ in Deeside - for further details.

Keith Hann, director of corporate affairs at Iceland, told us: "We are taking advantage of the wonderful surroundings on our head office’s doorstep to make a new TV commercial for our home delivery service."